Newsletter

Edition 3 | October

TWENTY-TWENTYTHREE

König HQ - Suello ITALY

PRODUCT NEWS

Product launch / main product release

The König Reflex chain family expands

One year after its launch, the König Reflex Edge is gaining more and more popularity among those who are looking for a chain with a simple and revolutionary assembly, suitable for their car that cannot be fitted with traditional solutions. In addition to an unprecedented level of functionality, the König Reflex Edge is distinguished by a clean design that perfectly complements the aesthetic lines of modern alloy wheels. These features earned the König Reflex Edge the IF Design Award 2023, a major international award that covers products from different segments.

A few months later, König is making the same technology and design principles available to a new but undoubtedly growing vehicle category: we’re talking about Crossovers and Compact SUVs, which are increasingly used for ski resorts and mountain environments during the winter months. The new König Reflex Cross addresses and is dedicated precisely to them.

CONTENT

König Reflex family film

Do you want to share this video on your shops or your digital channels?

POS MATERIAL

POS Interactive Catalog

In order to better support our dealers in selling our products, we do have a complete serie of displays for physical shops.

We also released a digital catalog to better explain what we can offer in terms of POS Material.

We’re here to help, just get in touch!

DIGITAL

Konigchain.com configurators

The configurators on konigchain.com are the most visited pages as they represent a trusted and daily updated source of application info.

Did you know that we can mirror our configurators on your webshop or website so your data is always up to date?

DIGITAL

Brand compliancy

In order to better support you in selling our products, we made available in our OneHub mediabank the most updated pictures, renderings, videos, logo about König snow chains.

We’re here to help, just get in touch!

SNOW CHAIN FITMENT UPDATES

Range extensions

We constantly test new tyres and develop new chain size to cover all new tyre sizes available on the market.

During the last weeks, we relased the following range extensions:

– König XG-12 Pro 274

– König XG-12 Pro 279

– König XG Cross 253

people and contacts

Product & Marketing department

To better support B2B Customers such as Distributors and Dealers, we have dedicated resources in our Product & Marketing Team that are here to support you and your business.

Sveva Ferrari

For any enquiry related to marketing and sales support material, please feel free to connect with Sveva Ferrari, Marketing and Communication Specialist, who can support you with all the available marketing collaterals.

Competences: website, configurator API integrations, contents, mediabank accesses, catalogs, POS material, exhibitions

Alessandro Andreuzza

For any enquiry related to product support, please feel free to connect with Alessandro Andreuzza, B2B Product Specialist,  responsible to fully support our dealers on product-related topics and trainings.

Competences: product data, application data, B2B training

Valeria Ghezzi

If you, as König dealer, would like to have one of your consumers directly connected to our B2C support, Valeria Ghezzi is our dedicated resource to support end-consumers both in English and Italian language.

Competences: end consumer pre- and post-sales support, claim handling, marketing support