Newsletter
Edition 1 | November
TWENTY-TWENTYTWO
König HQ - Suello ITALY
PRODUCT NEWS
Product launch / main product release
König Reflex Edge
It’s time for a revolution.
The König Reflex Edge is the first snow chain bringing product functionalities and vehicle application to the next level.
So far the most intuitive and easiest-to-fit snow chains have been applicable only to vehicles not affected by wheel-house clearance limitations. As we said, so far.
Now with the König Reflex Edge, there’s a new course and story to tell.
König K-Summit MAX
Thanks to the collaboration with the most exclusive BEV (Battey Electric Vehicle) manufacturers, König has developed specific solutions for electrically-powered vehicles.
The König K-Summit MAX is one of them, inheriting the overwhelmed K-Summit technology and updating it to the most modern requirements of BEVs.
König XG Cross
Crossovers and Compact SUVs are still the rising stars amongts the different vehicle segments, eroding market share versus the typical station wagon cars. They embody the fusion between Passenger Cars and SUVs from dimension, weight, tyre type and size perspective.
The König XG Cross follows the same fusion principle, representing the most balanced conjunction link between Passenger Cars and SUVs snow chains, with pragmaticity and performance in mind.
UPDATES
Marketing updates
Innovation is not just a product-related topic.
Innovation involves more and more the services we can provide our partners to excel in sales and consumer satisfation and retention.
Click the links below to access to our latest releases from our marketing department.
Cars and tyres configurator
Interactive product catalog
Product knowledge base
Video training sessions
The configurators on konigchain.com are the most visited pages as they represent a trusted and daily updated source of application info.
Did you know that we can mirror our configurators on your webshop or website so your data is always up to date?
In order to limit the print of paper, our product catalogs have been digitalized and they’re fruible via web.
Would you like to share our interactive digital product catalog on your webshop or website?
Assisting consumers on snow chain related topic is key factor for success and customer satisfaction.
We’ve a new knowledge base available, filled with full and exhaustive product and usage info; in one single spot, available online.
Are you too lazy or don’t you have enough time to go through the articles on our knowledge base? Do not worry.
Our Product & Marketing Manager, Andrea Anghileri, will guide you through a spoken snow chain training that you can watch wherever and whenever you like.
news from our blog
Articles from our blog
Article 1 from our blog
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Article 2 from blog
corporate news
Corporate news
Corporate news 1
Corporate news 2
contents
Social media updates
Take a look at the new content regarding König on Social Networks.
In most of the cases, our social media profiles are populated with unique contents not available elsewhere.
Social media posts block - i.e. Pills
With this short video format, our Product & Marketing Manager Andrea Anghileri provides some Product Pills. As the name says, short videos but lots of contents. A new video coming on Wednesdays during the high season.
Social media posts block - i.e. Unboxing
Lorem Ipsum is simply dummy text of the printing and typesetting industry. Lorem Ipsum has been the industry’s standard dummy text ever since the 1500s, when an unknown printer took a galley of type and scrambled it to make a type specimen book.
Social media posts block - i.e. Lifestyle
Lorem Ipsum is simply dummy text of the printing and typesetting industry. Lorem Ipsum has been the industry’s standard dummy text ever since the 1500s, when an unknown printer took a galley of type and scrambled it to make a type specimen book.
people and contacts
Product & Marketing department
To better support B2B Customers such as Distributors and Dealers, we have dedicated resources in our Product & Marketing Team that are here to support you and your business.
Sveva Ferrari
For any enquiry related to marketing and sales support material, please feel free to connect with Sveva Ferrari, Marketing and Communication Specialist, who can support you with all the available marketing collaterals.
Competences: website, configurator API integrations, contents, mediabank accesses, catalogs, POS material, exhibitions
Alessandro Andreuzza
For any enquiry related to product support, please feel free to connect with Alessandro Andreuzza, B2B Product Specialist, responsible to fully support our dealers on product-related topics and trainings.
Competences: product data, application data, B2B training
Valeria Ghezzi
If you, as König dealer, would like to have one of your consumers directly connected to our B2C support, Valeria Ghezzi is our dedicated resource to support end-consumers both in English and Italian language.
Competences: end consumer pre- and post-sales support, claim handling, marketing support